Last month, Kia Motors America (KMA) kept it's now eight-month streak of sales records alive, totaling 54,231 vehicles sold in December. This was an increase of 19 percent over December 2014, and helped the automaker push past the 600,000-unit mark for the first time. The annual total of 625,818 vehicles sold represented a nearly eight percent increase of 2014.
Several models had standout yearly performances, including:
- Optima, which established a new single nameplate record of 159,414 units.
- Soul, which saw sales increase for the sixth year in a row.
- Sportage and Sorento, which combined to help CUV sales rise nearly 17 percent.
Michael Sprague, chief operating officer and EVP for KMA, said of the accomplishment: “Even without the benefit of a truck in our lineup, Kia began 2015 as one of Yahoo!’s ‘hottest brands’ and it only got better from there as we outperformed the record-setting industry and posted big gains in several passenger car and CUV segments. The new Kia is a recognized leader in design, quality, advanced technology and value, and with three all-new products scheduled to launch in 2016, we will continue challenging everything people think they know about this brand and our world-class products.”
