
Every year as summer turns to fall, companies and individuals across the country join together to honor National Breast Cancer Awareness Month in October. This year, Kia is joining the worthy cause by partnering with the female automotive experts at HerHighway.com.
An online source for providing automotive information for women by women, HerHighway.com strives to empower females and raise awareness for issues concerning them. One such issue that takes highest priority happens to be the fight against breast cancer.
Specifically, the HerHighway team, with the help of Kia, is sponsoring an eight-day cross-country road trip called "Drive Breast Cancer Awareness." Our favorite automaker will provide a host of new Kia models including the Kia Sportage, Kia Soul, and Kia Optima Hybrid. These three autos will then be driven by some of the online company's talented auto enthusiasts in an effort to spread the knowledge about breast cancer far and wide.
Michael Sprague, Executive Vice President of Marketing and Communications for Kia Motors America, echoes the automaker's sentiment saying, "Kia is deeply committed to supporting HerHighway and the 'Drive Breast Cancer Awareness' event which delivers much-needed awareness towards a disease that affects approximately one in eight women in the United States."1
We at Kia of Waldorf are truly encouraged to know that Kia supports such a worthy cause. To learn more about some of the automaker's other honorable initiatives, strike up a conversation with our Kia vehicle team at 3188 Crain Highway Waldorf, MD 20603 anytime.
Source: 1http://www.sacbee.com/2012/09/18/4829939/kia-motors-america-partners-with.html